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Social Media Image Sizes Reference Guide

Complete guide to optimal social media image dimensions for all major platforms

Quick Reference Table

Most commonly used social media image sizes

PlatformTypeDimensionsAction
FacebookPost1200 × 630
InstagramSquare Post1080 × 1080
InstagramStory1080 × 1920
TwitterPost1200 × 675
LinkedInPost1200 × 627
YouTubeThumbnail1280 × 720

Filter by Platform

Facebook

Profile Picture

Dimensions:180 × 180
Aspect Ratio:1:1

Displays at 170x170 on desktop, 128x128 on mobile

Cover Photo

Dimensions:820 × 312
Aspect Ratio:205:78

Displays at 820x312 on desktop, 640x360 on mobile

Post Image

Dimensions:1200 × 630
Aspect Ratio:1.91:1

Minimum 600x315, recommended 1200x630

Story

Dimensions:1080 × 1920
Aspect Ratio:9:16

Full screen vertical format

Instagram

Profile Picture

Dimensions:320 × 320
Aspect Ratio:1:1

Displays at 110x110

Square Post

Dimensions:1080 × 1080
Aspect Ratio:1:1

Classic Instagram format

Portrait Post

Dimensions:1080 × 1350
Aspect Ratio:4:5

Vertical orientation

Landscape Post

Dimensions:1080 × 566
Aspect Ratio:1.91:1

Horizontal orientation

Story

Dimensions:1080 × 1920
Aspect Ratio:9:16

Full screen vertical

Reel

Dimensions:1080 × 1920
Aspect Ratio:9:16

Vertical video format

Twitter

Profile Picture

Dimensions:400 × 400
Aspect Ratio:1:1

Displays as circle

Header Photo

Dimensions:1500 × 500
Aspect Ratio:3:1

Banner image

Post Image

Dimensions:1200 × 675
Aspect Ratio:16:9

Single image post

LinkedIn

Profile Picture

Dimensions:400 × 400
Aspect Ratio:1:1

Displays at 300x300

Cover Photo

Dimensions:1584 × 396
Aspect Ratio:4:1

Personal profile banner

Post Image

Dimensions:1200 × 627
Aspect Ratio:1.91:1

Shared image post

Company Logo

Dimensions:300 × 300
Aspect Ratio:1:1

Business page logo

YouTube

Profile Picture

Dimensions:800 × 800
Aspect Ratio:1:1

Channel icon

Channel Banner

Dimensions:2560 × 1440
Aspect Ratio:16:9

Safe area: 1546x423

Thumbnail

Dimensions:1280 × 720
Aspect Ratio:16:9

Minimum 640x360, recommended 1280x720

Pinterest

Profile Picture

Dimensions:165 × 165
Aspect Ratio:1:1

Circular display

Pin (Standard)

Dimensions:1000 × 1500
Aspect Ratio:2:3

Vertical orientation recommended

Pin (Square)

Dimensions:1000 × 1000
Aspect Ratio:1:1

Square format

TikTok

Profile Picture

Dimensions:200 × 200
Aspect Ratio:1:1

Circular display

Video

Dimensions:1080 × 1920
Aspect Ratio:9:16

Vertical video format

General Best Practices

Use High-Quality Images

Always upload images at the recommended resolution to avoid pixelation

Optimize File Size

Keep images under 8MB for faster loading. Use compression tools if needed

Consider Safe Zones

Keep important content away from edges to avoid cropping on mobile devices

Test on Multiple Devices

Preview your images on both desktop and mobile before publishing

Use Recommended Formats

JPG for photos, PNG for graphics with text or transparency

How to Use This Guide

1

Select Platform

Choose the social media platform you're creating content for, or view all platforms at once.

2

Find Image Type

Locate the specific image type you need - profile picture, post, story, cover photo, etc.

3

Copy Dimensions

Use the copy button to quickly get the dimensions and create your perfectly-sized image.

Key Features

Comprehensive Coverage

All major social media platforms included with complete image size specifications.

Up-to-Date Information

Regularly updated with the latest platform requirements and best practices.

Quick Copy Function

One-click copy for all dimensions makes creating properly-sized images effortless.

Frequently Asked Questions

Using the correct image dimensions ensures your content displays properly without being cropped or pixelated. Proper sizing improves visual appeal, maintains brand consistency, and can increase engagement rates.

Images with incorrect dimensions may be cropped, stretched, or appear blurry. This can make your content look unprofessional and may reduce engagement. Each platform automatically adjusts images, often cutting off important parts.

JPG is best for photos and complex images, while PNG works well for graphics with transparency or text. Most platforms support both formats. Keep file sizes under 8MB for best performance.

Social media platforms occasionally update their recommended image sizes. We keep this guide updated with the latest specifications. However, always check the platform's official documentation for the most current requirements.

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